Peter Marovich and the staff at Sylvite’s Lakeland/Bartow Florida warehouse locations announced that Gary Garcia will be joining Sylvite on July 1, 2012, as specialties sales manager in the U.S. He will report direct to Marovich.
Garcia has sold products into the turf, horticulture, landscape, consumer retail, specialty agriculture, and arboricultural markets throughout his career, building annual sales volumes in excess of $2.5 million, with a strong emphasis on enhanced efficiency fertilizer. He was president of The Homestead Nitrogen Corp. and general manager of The Homestead Company, which introduced the slow-release nitrogen products Nutralene, Nitroform, and Meth-X 40. He also served as northeastern U.S. regional sales manager for that company for 14 years.
Garcia also worked with Lebanon Turf Products to introduce another Homestead product, MESA, which Lebanon purchased in 2004 after Garcia developed a market for the product in Canada and the U.S. South. Garcia’s further work experience included serving as an independent representative for several companies, including Sylvite, through which he sold Sazolene MU and UF products. He was also involved in the development of Sigma Diagnostics, a division of Sigma Chemical in St. Louis.
“Gary’s extensive knowledge of the turf market and his familiarity to Sylvite will be a great asset to Sylvite and our loyal customer base,” Sylvite said.