Florikan ESA, Sarasota, Fla., said on Nov. 18 that in order to meet increased customer demand in the Southeast, it has hired Kevin Branch as Senior Account Manager. The company said he has 20 years of sales leadership in the professional horticulture business sector.
Branch will work with the ornamental sales team to help bring FlorikanCRF® with Nutricote®, GalXe-ONE®, and YLD™ through Florikan’s distribution channel to existing and new customers in the Southeast, as well as key accounts in other Florikan markets. Further assisting in this effort is the opening of the dedicated Florikan Distribution Center, a 35,000 square foot expansion in Bowling Green, Fla.