The Fertilizer Institute (TFI) announced on March 8 that it has added two public affairs staff members who will help communicate the work of TFI to the fertilizer industry, stakeholders, and policymakers. Jennifer Martin was named Director of Public Relations and Marketing, and Mike Pepe was named Senior Manager of Public Affairs.
Martin’s primary responsibilities will be helping TFI’s 4R, sustainability, and membership teams develop and implement communication initiatives. She has more than 10 years of experience in the agricultural communication field, most recently serving as director of Food Technology Communications with the International Food Information Council, and prior to that as media relations manager for USDA’s National Institute of Food and Agriculture. She is a graduate of Iowa State University and has an M.A. in Public Relations and Corporate Communications from Georgetown University. Martin can be reached at 202.515.2716 or jmartin@tfi.org.
Pepe will primarily be responsible for policy advocacy communication, grassroots advocacy, and FERTPAC, TFI’s political action committee. He has more than 10 years of experience in political communication and campaign organization, most recently serving with Weber Merritt, where he was responsible for providing strategic counsel and public relations campaigns to trade associations, non-profits, and corporations. Pepe is a graduate of American University and has his J.D. from Suffolk University’s School of Law. He can be reached at 202.515.2719 or mpepe@tfi.org.