Regina-Viterra Inc. said Jan. 28 that it plans to build a full-service retail center in Sexsmith, Alberta. The facility will offer a host of Viterra products and services to area customers, including proprietary seed, fertilizer, crop protection products, ag equipment, financing, and agronomic advice. It will be located on the same site as the high-throughput elevator that the company is currently constructing. “Our retail centre at Sexsmith will enable customers to access Viterra’s full suite of products and services, in addition to grain handling and marketing, at one convenient location,” said Doug Wonnacott, Viterra’s Agri-products senior vice president. “This decision represents our ongoing commitment to enhance our service delivery model to benefit western Canadian farmers, and illustrates our confidence in what is becoming an increasingly important agricultural region of the Prairies.” The facility, approximately 25 kilometers north of Grand Prairie, will include a high-throughput fertilizer plant, along with a 20,000 square foot warehouse. Construction is expected to begin in the spring and is scheduled for completion in fall 2010. The company’s new grain elevator is slated to open ahead of schedule this June.
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