Lebanon, Penn.-Lebanon Seaboard Corp. has launched GreenView lawn fertilizers with GreenSmart, which includes phosphorus-free fertilizer products. Lebanon noted that with the recent spike in state regulatory legislation and conversations related to the use of phosphorus in lawn-care practices, consumers may be wondering how such regulations could affect their lawn care habits and the traditional products they have used for years. “Consumers can rest assured that there should be no concern about compromised performance, thanks to our new GreenView with GreenSmart product line up,” said Bill Kelso, general manager, Lebanon Seaboard, consumer products division. “In fact, while GreenView products with GreenSmart are new for consumers, the technology that makes them so effective has been university-tested in greenhouse and field trials and used in professional lawn-care settings for a number of years.” Lebanon says the base formula for fertilizers with GreenSmart uses fewer synthetics than found in traditional lawn fertilizers, yet produces the same greening results. The new mixtures include MESA®, a patented, controlled-nitrogen release ingredient that effectively times the distribution of nutrients to the root system. This boosts the length of time the fertilizer works up to 12 weeks, making lawns easy to care for, with only one application per season. In addition, the GreenView brand guarantees those results with a 100-percent satisfaction, money-back guarantee.
Transparency Across the Fertilizer Value-Chain